Generation Y and Z: Socio-academic experiences and expectations for an academic career considering the socio-historical concept of Liquid Modernity
DOI:
https://doi.org/10.14392/asaa.2024170203Keywords:
Academic Career in Accounting; Socio-academic Experiences; Liquid Modernity.Abstract
Objective: Compare the differences in the perception of Generations Y and Z regarding socio-academic experiences and expectations for an academic career in accounting considering the concept of Liquid Modernity.
Method: Exploratory research, with a qualitative approach, carried out through a survey among students enrolled in Postgraduate Programs at stricto sensu level in accounting. To process the data, the Kolmogorov-Smirnov and Shapiro-Wilk normality tests were applied. In addition, the Mann-Whitney and Kruskal-Wallis Non-Parametric and Post Hoc Tests were used. The research was approved by the Research Ethics Committee.
Results and Discussion: The results showed that there is no difference between the analyzed generational groups. For the categorization of skin color and average family income of the participant, it was observed that there is a difference for questions related to expectations of career activities and socio-academic experiences.
Contributions: In theoretical terms, the research demonstrates that Bauman's ideas can explain the socio-academic experiences that the Y' and Z's assume in their academic trajectories in Accounting. It shows that the subject-work relationship in terms of an academic career in accounting is inscribed in Liquid Modernity, based on the possibility of developing countless experiences and these differ in terms of skin color, monthly family income range and level of interest in following an academic career in accounting. In practical terms, the research informs educational institutions about the preferences and expectations of generations Y and Z in relation to activities arising from an academic career in accounting. Based on the results of this research, academic institutions can improve their human resources management strategies. The information obtained in this research can inspire curricular innovation practices that make accounting programs more attractive and relevant to generations Y and Z, preparing them for the challenges of an academic career.
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