Status Quo Bias in Managers’ Accounting Choices Under a Lack of Specific Regulation
DOI:
https://doi.org/10.14392/asaa.2025180308Keywords:
Status quo bias, Behavioral biases, Accounting choices, Value-added taxes, Lack of specific regulationAbstract
Objective: The objective of this research is to understand managers behavior under an environment of lack of specific accounting regulation, analyzing if this scenario can stimulate the presence of status quo bias in managers accounting choices related to an asset with changing conditions.
Research Design: The present study was developed through a combination of case studies and semi-structured interviews with fiscal managers of Brazilian private and public companies that presented ICMS Accumulated Credit in their operations. Data were analyzed through discourse analysis and triangulated with the perceptions of an ex-auditor and a credit analyst regarding managers’ behavior and accounting choices related to the tax asset.
Results: The findings indicate that managers’ accounting decisions regarding ICMS Accumulated Credit are influenced by status quo bias, reflected in inconsistencies between discourse and actions, adherence to prior practices, and reliance on external justifications. The bias was more pronounced in private firms, while investor monitoring in public firms reduced inertia; however, auditors and credit analysts often reinforced rather than mitigated this bias.
Contributions: This paper contributes by showing that status quo bias can influence managers’ decisions in contexts of low enforcement, suggesting that explanations for accounting choices should extend beyond Agency Theory to include insights from Behavioral Finance. The findings also indicate that the Conceptual Framework alone may be insufficient to ensure high-quality financial reporting in the absence of specific standards, highlighting the need to standardize the accounting treatment of value-added taxes to improve information reliability.
Downloads
References
Andrikopoulos, P., & Vagenas-Nanos, E. (2017). Special issue of the Review of Behavioral Finance guest editors’ introduction. Review of Behavioral Finance, 9(2), 102–104. https://doi.org/10.1108/RBF-05-2017-0043
Bakar, S., & Yi, A. N. C. (2016). The impact of psychological factors on investors’ decision making in Malaysian stock market: A case of Klang Valley and Pahang. Procedia Economics and Finance, 35, 319–328. https://doi.org/10.1016/S2212-5671(16)00040-X
Baker, H. K., & Nofsinger, J. R. (2002). Psychological biases of investors. Financial Services Review, 11(2), 97–116.
Ball, R., & Shivakumar, L. (2005). Earnings quality in UK private firms: comparative loss recognition timeliness. Journal of accounting and economics, 39(1), 83-128. https://doi.org/10.1016/j.jacceco.2004.04.001
Barth, M. E., Landsman, W. R., & Lang, M. H. (2008). International accounting standards and accounting quality. Journal of Accounting Research, 46(3), 467–498. https://doi.org/10.1111/j.1475-679X.2008.00287.x
Brasil. (1996). Lei complementar nº 87, de 13 de setembro de 1996. Dispõe sobre o imposto dos estados e do Distrito Federal sobre operações relativas à circulação de mercadorias e sobre prestações de serviços de transporte interestadual e intermunicipal e de comunicação (ICMS). https://www.planalto.gov.br/ccivil_03/leis/lcp/lcp87.htm
Comitê de Pronunciamentos Contábeis. (2009). Pronunciamento técnico CPC 32: Tributos sobre o lucro. https://www.cpc.org.br/CPC/Documentos-Emitidos/Pronunciamentos/Pronunciamento?Id=63
Comitê de Pronunciamentos Contábeis. (2009). Pronunciamento técnico CPC 16 (R1): Estoques. https://www.cpc.org.br/CPC/Documentos-emitidos/Pronunciamentos/Pronunciamento?Id=47
Comitê de Pronunciamentos Contábeis. (2019). Pronunciamento técnico CPC 00 (R2): Estrutura conceitual para relatório financeiro. https://www.cpc.org.br/CPC/Documentos-emitidos/Pronunciamentos/Pronunciamento?Id=80
Dean, M., Kıbrıs, Ö., & Masatlioglu, Y. (2017). Limited attention and status quo bias. Journal of Economic Theory, 169, 93–127. https://doi.org/10.1016/j.jet.2017.01.009
El Harbi, S., & Toumia, O. (2020). The status quo and the investment decisions. Managerial Finance, 46(9), 1183–1197. https://doi.org/10.1108/MF-11-2019-0571
Fields, T. D., Lys, T. Z., & Vincent, L. (2001). Empirical research on accounting choice. Journal of Accounting and Economics, 31(1–3), 255–307. https://doi.org/10.1016/S0165-4101(01)00028-3
García‐Meca, E., & Sánchez‐Ballesta, J. P. (2009). Corporate governance and earnings management: A meta‐analysis. Corporate governance: an international review, 17(5), 594-610. https://doi.org/10.1111/j.1467-8683.2009.00753.x
Goldfarb, A., Ho, T. H., Amaldoss, W., Brown, A. L., Chen, Y., Cui, T. H., & Yang, B. (2012). Behavioral models of managerial decision-making. Marketing Letters, 23(2), 405–421. https://doi.org/10.1007/s11002-012-9183-4
Haller, A., & Wehrfritz, M. (2013). The impact of national GAAP and accounting traditions on IFRS policy selection: Evidence from Germany and the UK. Journal of International Accounting, Auditing and Taxation, 22(1), 173-187. https://doi.org/10.1016/j.intaccaudtax.2013.02.003
Harris, O., Karl, J. B., & Lawrence, E. (2019). CEO compensation and earnings management: Does gender really matter? Journal of Business Research, 98, 1–14. https://doi.org/10.1016/j.jbusres.2019.01.013
Healy, P. M. (1985). The effect of bonus schemes on accounting decisions. Journal of Accounting and Economics, 7(1–3), 85–107. https://doi.org/10.1016/0165-4101(85)90029-1
Holthausen, R. W., Larcker, D. F., & Sloan, R. G. (1995). Annual bonus schemes and the manipulation of earnings. Journal of Accounting and Economics, 19(1), 29–74. https://doi.org/10.1016/0165-4101(94)00376-G
Hope, O. K., Thomas, W. B., & Vyas, D. (2013). Financial reporting quality of US private and public firms. The Accounting Review, 88(5), 1715-1742. https://doi.org/10.2308/accr-50494
Hunton, J. E., Mauldin, E., & Wheeler, P. (2010). Continuous monitoring and the status quo effect. International Journal of Accounting Information Systems, 11, 239–252. https://doi.org/10.1016/j.accinf.2010.07.016
Isidore, R. R., & Christie, P. J. (2019). Drivers of stock investment decision: An orthogonal linear transformation approach. The Journal of Private Equity, 22(2), 55–65.
Jensen, M. C., & Meckling, W. H. (1976). Theory of the firm: Managerial behavior, agency costs and ownership structure. Journal of Financial Economics, 3(4), 305–360.
Kahneman, D., Knetsch, J. L., & Thaler, R. H. (1991). Anomalies: The endowment effect, loss aversion, and status quo bias. Journal of Economic Perspectives, 5(1), 193–206. https://doi.org/10.1257/jep.5.1.193
Kahneman, D., & Tversky, A. (1979). Prospect theory: An analysis of decision under risk. Econometrica, 47(2), 263–291.
Kahneman, D., & Tversky, A. (1984). Choices, values, and frames. American Psychologist, 39(4), 341–350. https://doi.org/10.1037/0003-066X.39.4.341
Kahneman, D., & Tversky, A. (2013). Prospect theory: An analysis of decision under risk. In D. Kahneman & A. Tversky (Eds.), Handbook of the fundamentals of financial decision making: Part I (pp. 99–127). World Scientific. https://doi.org/10.1142/9789814417358_0006
Kempf, A., & Ruenzi, S. (2006). Status quo bias and the number of alternatives: An empirical illustration from the mutual fund industry. The Journal of Behavioral Finance, 7(4), 204–213. https://doi.org/10.1207/s15427579jpfm0704_3
Kouki, A. (2018). Mandatory IFRS adoption, investor protection and earnings management: A data analysis of Germany, France and Belgium listed companies. International Journal of Accounting and Information Management, 26(1), 187–204. https://doi.org/10.1108/IJAIM-07-2017-0091
Kvaal, E., & Nobes, C. (2010). International differences in IFRS policy choice: a research note. Accounting and Business Research, 40(2), 173–187. https://doi.org/10.1080/00014788.2010.9663390
Marques, K. C. M., Camacho, R. R., & de Alcantara, C. C. V. (2015). Avaliação do rigor metodológico de estudos de caso em contabilidade gerencial publicados em periódicos no Brasil. Revista Contabilidade & Finanças-USP, 26(67), 27-42. https://doi.org/10.1590/rcf.v26i67.98096
Martins, O. S., Lima, D. V., & Silva, J. D. G. (2015). Frame dependence no comportamento do profissional contábil face à adoção dos novos padrões contábeis internacionais. Enfoque: Reflexão Contábil, 34(2), 51–69. https://doi.org/10.4025/enfoque.v34i2.22325
Masatlioglu, Y., & Ok, E. A. (2005). Rational choice with status quo bias. Journal of economic theory, 121(1), 1-29. https://doi.org/10.1016/j.jet.2004.03.007
Messier, W. F., Jr., Quick, L. A., & Vandervelde, S. D. (2014). The influence of process accountability and accounting standard type on auditor usage of a status quo heuristic. Accounting, Organizations and Society, 39(1), 59–74. https://doi.org/10.1016/j.aos.2013.12.002
Murcia, F. D. R., Souza, M. M. D., Wuergues, A. F. E., & Duarte, G. (2013). Realização ou estorno da reserva de reavaliação: Fatores determinantes da escolha das companhias abertas no Brasil após o advento da Lei 11.638/07. Advances in Scientific and Applied Accounting, 6(1), 112–133.
Nobes, C., & Perramon, J. (2013). Firm size and national profiles of IFRS policy choice. Australian Accounting Review, 23(3), 208–215. https://doi.org/10.1111/j.1835-2561.2012.00203.x
Pompian, M. M. (2006). Behavioral finance and wealth management: How to build investment strategies that account for investor biases. John Wiley & Sons.
Samuelson, W., & Zeckhauser, R. (1988). Status quo bias in decision making. Journal of Risk and Uncertainty, 1(1), 7–59. https://doi.org/10.1007/BF00055564
Silva, M. D., & Martins, A. V. (2018). Políticas contábeis recomendadas nas normas e escolhas contábeis predominantes em companhias abertas e fechadas no Brasil. Advances in Scientific and Applied Accounting, 11(3). http://dx.doi.org/10.14392/asaa.2018110301
Silva, D., Martins, V., & Lemes, S. (2016). Escolhas contábeis: Reflexões para a pesquisa. Revista Contemporânea de Contabilidade, 13(29), 129–156. https://doi.org/10.14392/asaa.2018110301
Simon, H. A. (1990). Bounded rationality. In J. Eatwell, M. Milgate, & P. Newman (Eds.), Utility and probability (pp. 15–18). Palgrave Macmillan. https://doi.org/10.1007/978-1-349-20568-4_5
Tversky, A., & Kahneman, D. (1971). Belief in the law of small numbers. Psychological Bulletin, 76(2), 105–110. https://doi.org/10.1037/h0031322
Tversky, A., & Kahneman, D. (1991). Loss aversion in riskless choice: A reference-dependent model. The Quarterly Journal of Economics, 106(4), 1039–1061. https://doi.org/10.2307/2937956
Watts, R. L., & Zimmerman, J. L. (1978). Towards a positive theory of the determination of accounting standards. The Accounting Review, 112–134. https://www.jstor.org/stable/245729
Watts, R. L., & Zimmerman, J. L. (1986). Positive accounting theory. Prentice-Hall.
Watts, R. L., & Zimmerman, J. L. (1990). Positive accounting theory: A ten-year perspective. The Accounting Review, 131–156. https://www.jstor.org/stable/247880
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2026 Lívia Maria Lopes Stanzani, Sílvio Hiroshi Nakao

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
Copyright for articles published in the ASAA Journal is held by the author, with first publication rights to the journal. By virtue of appearing in this publicly accessible journal, the articles are free to use, with their own attributions, in educational and non-commercial applications. The ASAA Journal will allow the use of published works for non-commercial purposes, including the right to submit the work to publicly accessible databases. Published articles are the authors' full and exclusive responsibility. There are no submission/publishing charges or fees for processing articles (APC).




















